2.5 analysis over Nike
Your Name
[2.5] BMP: Using Analytical Tools
MKTG 3340
Dr. Cosenza
1. What is your opinion about YOUR BRAND and what needs to be corrected? Include any screen shots/key charts from the analysis that justify your conclusions. Don’t merely cut and paste your screen shots. Use in your dialog – refer to them – what do they add to your analysis?
2 What understanding did you gain about YOUR BRAND and its competitors? Include any screen shots/key charts from the analysis that justify your conclusions. Don’t merely cut and paste your screen shots. Use in your dialog – refer to them – what do they add to your analysis?
3. What would you do to improve YOUR BRAND’S social media efforts based on these reports? Include any screen shots/key charts from the analysis that justify your conclusions. Don’t merely cut and paste your screen shots. Use in your dialog – refer to them – what do they add to your analysis?