Analyze the competitive environment of a health services organization and identify a course of action that will allow for strategic marketing success.

Outline a strategy for the health care provider you selected to determine the utilization of its products or services.
Outline a marketing strategy for the health care provider you selected.
Recommend at least three (3) separate ways the health care provider you selected could shape the buying decisions of its customers.
Provide at least three (3) qualified sources, e.g., peer-reviewed journals, professional organization Website, or health care provider Websites.
Describe the health care system and the role of marketing.
Analyze the competitive environment of a health services organization and identify a course of action that will allow for strategic marketing success.

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