Business Communication
Pretend that you are the CEO of Meta4 Labs. While the company used to be known for its innovation producing multiple new products annually and owning a number of important utility patents you’re concerned becauseonly a couple of new products were developed in thepast year. You want to turn this around. Youre free to suggest whatever turn-around you want and you can make up the details as you communicate a change message to kick offthe company retreat and outline a change communications plan based on the change models the executive coachs advice and Duartes principles of spellbinding presentations. Use business writing (single-spaced liberal use of headings bullet points and charts/graphs/graphics as appropriate). Length should be around 500 words. Words in tables etc count.
Learning Objectives Supported: 3c