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Change Management Formal assessment

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Founded in 1947, Alserkal Group is one of the largest UAE family businesses. The diverse portfolio of the Group’s services includes environmental solutions such as waste and water management, property development, tourism, transportation services, facilities management, investment, and cultural initiatives. The company operates in the UAE, Oman, Bahrain, and Qatar, employing over 800 people. Alserkal Group has been involved in supporting sustainability in the UAE and the region since the 1990s. Even though the company’s strategy is not explicitly mapped to specific Sustainable Development Goals (SDGs), the business processes are well aligned with the two critical SDGs for the UAE – SDG 6 (clean water and sanitation) and SDG 12 (sustainable consumption and production). One of Alserkal Group’s core businesses is developing solutions to ensure clean water and sanitation in the commercial and residential areas of the food producing industries. In 1993, Alserkal Group setup the first grease trap in the UAE to enable collection of fats, oils, and grease (FOG) from kitchen wastewaters. Apart from the benefits of water reuse, the grease trap solution helps protect against risks to public health which can be caused when sewer overflows contaminate the environment. The reason for such outflows is typically related to pipe blockages when uncollected FOG solidifies. Alserkal Group has been driving clean water initiatives in other Emirates as well. The Group is currently working on deploying a smart-city solution to help regulate the market of grease traps.
In addition to cleaning water which has already been contaminated, Alserkal Group’s company Coregreen collects used cooking oil (UCO) before it has been disposed into the water, thus contributing to SDG 12. UCO can cause public health issues if it is reused for cooking. Since 2000, Alserkal Group has been authorized by Dubai Municipality to collect UCO and ensure it gets properly recycled into bio-diesel. In 2018, the Group signed a contract with Tadweer, the Center of Waste Management of Abu Dhabi, to commission the biggest facility for converting UCO into bio-diesel. The plant is expected to be completed by end-2019. In 2009, Alserkal’s company Blue, in partnership with Dubai Municipality, commissioned Envirol, the first grease trap waste recycling plant in the MENA region, to enable the effective disposal of grease trap waste and UCO. During the second phase of the plant’s deployment in 2018, its capacity was doubled from 50,000 to 100,000 gallons per day. From 2009 to 2019, the plant recycled more than 90 million gallons of kitchen waste into soap and bio-diesel. Through Envirol, Alserkal and Dubai Municipality ran the Best Kitchen Award campaign to increase awareness of food establishments on the FOG waste problem.

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Data-mining functions

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  1. Data-mining functions: Here are three examples of data mining applications. Match each application to one of the three data-mining functions. Then, for each particular application, elaborate potential variables (features/attributes), techniques (algorithms/models) and evaluation criteria. [15 points]
    A. A credit card company tries to distinguish fraud transactions from thousands of normal transactions.
    B. A supermarket analyzes customers’ transaction records and find out items that are often purchased together.
    C. A furniture retailer tries to identify its target customers by segmenting the market into groups of similar people.
    Data-mining functions:
    Association mining: ()
    • Variables (features/attributes)?
    • Techniques (algorithms/models)? FP-Growth, Create Association Rules
    • Evaluation criteria? Support, confidence, lift
    Cluster analysis: ()
    • Variables (features/attributes)?
    • Techniques (algorithms/models)? Clustering
    • Evaluation criteria?
    Classification: ()
    • Variables (features/attributes)?
    • Techniques (algorithms/models)? Decision Tree, Naive Bayes(Kernel), Deep Learning
    • Evaluation criteria? Accuracy
  2. Text crawling and scraping: We learned how to use regular expression to define web crawling rules and how to use Xpath to extract information from web pages. Suppose you are interested in studying the trend of data mining techniques. https://www.kdnuggets.com/ is a good website that publishes news and opinions of data mining. You want to collect all news, opinions, tutorials, etc. that are published in 2020 from this website. https://www.kdnuggets.com/2020/index.html is a good starting point. [10 points]
    a. Use regular expression to define your crawling rules. Please also explain the meaning of your regular expression.
    b. Design two Xpath queries. One is used to extract titles from the web pages and the other is used to extract the article bodies from the web pages.
  3. Text representations: The following questions examine the text processing operations required for different text mining tasks. Consider the following three text-mining tasks. For each task, give a list of preprocessing operators (tf-idf vs binary, stemming, stopwords, ect.) you will use and explain why you choose these operators. [15 points]
    a. Finding hot topics from news articles.
    b. Predicting the categories of news articles.
    c. Extracting biomedical relations (e.g., protein A activates protein B) from scientific literature.
     
  4. Business applications: Suppose that you work for AT&T, which runs customer discussion groups on its website. There are active discussion happening simultaneously – too many for the company to monitor them all.
    a. How can the company get a general understanding of what is being discussed, and how it changes from week to week? Please describe your text mining solution including choices of text preprocessing and data mining techniques (e.g., association rule, k-means, decision tree, etc.). [8 points]

b. Each discussion page has slots for two ads. The company would like to select ads that are good match to the page. Assume that there are many ads. How are the best two ads for this web page are selected? Please describe your text mining solution including choices of text preprocessing and data mining techniques (e.g., association rule, k-means, decision tree, etc.). [8 points]

c. After observing the effectiveness of your solution for a while, the company realizes that advertising revenue could be improved if ad selection is tuned differently for people based on their primary interest in using the website. There are five types of primary interest: “phone hardware,” “phone GUI,” “phone apps,” “coverage,” and “price.” For a particular user, how can you use a person’s profiles (e.g., age, gender) and behavior (e.g., posts, comments, reading history) to predict which type of user he or she is? Please describe your text mining solution including choices of text preprocessing and data mining techniques (e.g., association rule, k-means, decision tree, etc.). [8 points]

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Strategic Information Systems Assessment

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The company that you are working for is considering buying another smaller firm. However, there is some business analysis needed for your company to make its final decision about purchasing. Throughout this course, you will be working on creating the Business Strategy and Management Plan.
Keep in mind that the final Business Strategy and Management Plan template should contain the following elements:
Title page
Course number and name
Project name
Your name
Date
Table of contents
Auto-generated
Up-to-date
Maximum of 3 levels deep
Section headings
Each week, you will add a section to your Business Strategy and Management Plan and submit it for grading. For Week 1, you will make a qualitative evaluation of the industry’s strategic position using Porter’s five forces. (Please note that the summaries below for Weeks 2–5 do not need to be completed in Week 1. Just create the section headings at this time). As a preview, each section will contain the following subsections:
Qualitative Evaluation of the Industry’s Strategic Position (Week 1 IP)
Choose an aspect of the information technology (IT) industry that has not been previously used as an example in this course. Use Porter’s five forces to make a qualitative evaluation of the industry’s strategic position. Be sure to explain each of the five forces as well as explain how they relate to your chosen industry.
Note: The mobile phone industry was provided as an example in the video material and may not be used as the subject for this assignment.
Remember to include the following elements (Porter’s five forces):
Threat of new entrants: Are new entrants being attracted to the market, and are there barriers to entry in the industry?
Threat of substitute products or services: Are there other products that could be alternatives to offerings in the chosen industry?
Bargaining power of customers: What degree of bargaining power do the buyers have in terms of putting the industry under pressure to provide more products or less cost?
Bargaining power of suppliers: What is the importance of raw materials, components, labor, and services that are required for the industry, and are there substitutes for those inputs? Discuss the possibility of switching suppliers, if necessary.
Intensity of competitive rivalry: Does the industry have a sustainable competitive advantage?
Strategic Information Systems Assessment (Week 2 IP)
Analyze the strengths, weaknesses, opportunities, and threats for the case study organization that are related to its present information systems environment.
Assess the forces that are presently governing competition for the case study organization.
Using Wiseman’s framework of strategy development, define the strategic thrusts (and related advantages) that the case study organization should use to build a business case for implementing an information systems management plan.

Assignment Description:

Determining the information technology (IT) management strategy that will work best for an organization requires that an assessment of the current state of the organization is conducted.
Write a strategic information systems assessment of 4–5 pages for the case study organization that includes the following:
Analyze the strengths, weaknesses, opportunities, and threats for the case study organization that are related to its present information systems environment.
Assess the forces that are presently governing competition for the case study organization.
Using Wiseman’s framework of strategy development, define the strategic thrusts (and related advantages) that the case study organization should use to build a business case for implementing an information systems management plan.
Add this section to the Strategic Information Systems Assessment section of your Business Strategy and Management Plan .

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How a diversity of views have transformed American society

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Research and discuss how a diversity of views have transformed American society using any literature from the Puritanism to Enlightenment time period

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