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Mapping-the-Product-Life-Cycle-PLC-Presentation

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Purpose of Assignment

The Product Life Cycle (PLC) is a vital component of the marketing plan. Monitoring products and services as they flow through this process helps marketing managers adjust their marketing strategies to keep products and services thriving for as long as possible. Monitoring this cycle helps companies and organizations continue to maximize the value of their products and services with their target over time. The purpose of this assignment is to give students the opportunity to understand how each stage in the PLC creates a need for adjustment to marketing strategies and allows students to assess what action(s) need to be taken.

Assignment Steps

Resources: Marketing: Ch. 1: pg. 4-10; Ch. 2: pg.40-46, 54-69; Ch. 11: pg. 292-309

Scenario: You currently work as the marketing manager of your favorite company/organization and manage the success of one of its products or services. Your responsibility is to monitor the stages of the Product Life Cycle (PLC) and adjust the marketing strategies as needed for your product to thrive for as long as possible. At each stage, you assess changes you need to make to the product, price strategy, as well as competition and profit.

Create a 10- to 20-slide (not counting cover slide or reference slide) Microsoft® PowerPoint®presentation with speaker’s notes covering the following criteria:

  • Develop a slide setting the theme and goals of the presentation.
  • Define and discuss the PLC concept and its importance to marketing managers.
  • Define and discuss what role pricing strategy has in marketing and how marketing mangers decide what strategy to use.
  • Describewhat company/organization and product/service you are using.
  • Create one slide for each of the four stages of the PLC describing the stage and analyzes the implications each stage may have on price strategy, product, competition, and profit for your selected product/service. Use the product/service you selected to illustrate each stage as it is discussed with original examples.
  • Discuss the reasoning behind why the PLC is important to marketing managers and share examples of possible implications if it is not monitored.

Cite a minimum of two peer-reviewed sources with one coming from the textbook or the University Library. Use in-text citations in the presentation slides and speaker’s notes to demonstrate your research.

Format your presentation consistent with APA guidelines.

 
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Divine-Roles-Across-Cultures-Matrix

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Select one common divine role that recurs in world mythology.

Possible options of divine roles include the following: father or mother divinities, divinities of war, home or hearth divinities, divinities of love, divinities of wisdom, divinities of medicine or health, divinities of the wind, divinities of agriculture, divinities of the sky, ruler of all the gods, and so on.

Identify the role in the title of your table.

Select two myths, each from a different culture, in which the divine role appears. Identify the divinity names and cultures in columns A and B.

Complete the table by answering each of the five questions for both selected divinities.

Title:

Column A

Divinity Name:

Culture of Origin:

Column B

Divinity Name:

Culture of Origin:
  1. How is this divinity portrayed? Describe the divinity’s role within the myth.
  2. Is the divinity male or female? What function does this gender play?
  3. What are the divinity’s attributes, such as divine powers or characteristics? What objects does the divinity possess, such as a weapon or animal, that assist him or her?
  4. Within the myth of origin, how does this divinity compare with other divinities? How does this divinity interact with or compare to divinities of the same gender and to divinities of the opposite gender?
  5. Identify one character from contemporary culture that shares characteristics of each divinity, and explain why you chose each character. What real-life ideals does this divine role represent? How attainable are these ideals?

Part II

Write a 150- to 350-word short essay addressing the following: Why do so many cultures have divinities in similar roles?

References

APA-formatted citation

APA-formatted citation

 
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Environmental-Analysis-Presentation

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Perform an analysis of an environmental issue.

Prepare a 5- to 8-slide PowerPoint® presentation with detailed speaker notes.

Include the following:

  • A description of an environmental issue including the cause of the issue and its effects on the environment and people.
  • An explanation of how economics and personal lifestyle choice are involved in this issue.
  • An explanation of how individuals, communities, and/or governments are working to address the environmental issue.
  • Your opinion as to whether the issue is being adequately addressed and suggestions of ways it could be better addressed.

Include at least 2 outside resources for your presentation.

Format your presentation according to APA guidelines.

Include reference page.

 
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African-American-History-from-1865

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From the books:

Civil Rights Since 1787 by Jonathan Birnbaum & Clarence Taylor

To Make Our World Anew by Robin D.G. Kelly & Earl Lewis

 
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