Sohad organizes an anti-discrimination campaign on her university

campus. She gets hundreds of students to wear t-shirts that say “Inclusivity matters.” One week later, students that didn’t get a t-shirt, but saw their classmates wearing the t-shirts, reported valuing diversity and inclusivity more. What psychological concept was Sohad using in her attempt to change students’ attitudes?
A. Descriptive norms
B. Implicit bias
C. Prescriptive norms
D. Contact

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