BSM930 Module Name: Entrepreneurial Strategies
Corporate entrepreneurship was defied in the module as, “…the
process whereby an individual or a group of individuals in association with an
existing organization, create a new organization or instigate renewal or innovation
with the organization (Sharma and Chrisman, 1999)”.
a) Debate the benefits of pursuing corporate entrepreneurship
b) Highlight the common issues faced by organisations in trying to do so.
(1500 words +/-10%)