MBA 665 Final Project Milestone One Guidelines and Rubric

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MBA 665 Final Project Milestone One Guidelines and Rubric
Overview: The final project for this course is the creation of an impact of governmental action on a business paper. For Milestone One, you will submit a topic
selection short paper. Key to your success is providing the background to thoroughly address each of the critical elements. The business topic will be the same
one that you created in your MBA 560: Marketing and Strategy course. If the idea has not yet faced some significant government impact, you will need to identify
one or more government impacts that the business idea would be likely to face. See examples in the prompt.
Governments at all levels—federal, state, and municipal—exert a significant influence on business. The impacts of these influences may be negative, such as the
imposition of costly regulations, or they may be positive, such as the provision of financial incentives for the creation of new jobs. Both negative and positive
governmental actions present challenges for businesses: the impact of the action on the business’s “bottom line,” how public opinion will be influenced by the
business’s response to a particular action, and the ethical issues associated with each response, for example.
Prompt: Your short paper should identify and briefly describe the business that you propose to study and describe the government impact that it has faced or
would be likely to confront. Make your case for why the business and government impact you select are appropriate subjects for the final project. If your
instructor believes that your choice will not provide sufficient material for you to achieve success with the final project, you may have to select a different
business and/or government impact.
Your macroeconomic evaluation should answer the following prompt: Select a business that has faced, or is facing, governmental action, and analyze the impact
of this action on the business. Ideally, the business that you select will be the same one discussed in the business plan you created for MBA 560: Marketing and
Strategy. If that company does not yet exist, you should choose one in the same area of focus that is facing a governmental action, regulatory issue, or political
challenge, with instructor consultation and approval. This is important because the analysis you complete now should help inform your knowledge of potential
situations or challenges facing your business product, service, or other idea from your business plan. While your area of focus may be different from the possible
topics and situations listed here, these should still give you an idea of the type of situation for which to look.
Topic examples:
 The decision of LG Corporation to construct a new corporate headquarters on the Hudson River in New Jersey, in the face of environmental concerns
 The decision of Tesla Motors, Inc. to choose among competing incentive packages from local governments for the construction of the company’s new
Gigafactory
 The threat of Amazon.com to move its drone research development activities out of the United States unless the Federal Aviation Administration adopts
a more favorable regulatory stance
 The federal Occupational Safety and Health Administration’s decision to issue numerous citations to Ashley Furniture
 McDonald’s Corporation and the decision by Seattle, Washington to increase the minimum wage in that city
Specifically, the following critical elements must be addressed:
I. Topic Selection:
A. Business Profile: Provide a brief profile of the business and the industry it occupies, including the business’s market share and competitors, as
well as opportunities and threats facing the business and industry outside of the particular governmental action now facing the business.
B. Governmental Action: Analyze the potential governmental action or political challenge that will affect the business in this particular situation.
Rubric
Guidelines for Submission: Your paper must be submitted as an 2-3 page Microsoft Word document with double spacing, 12-point Times New Roman font, oneinch margins, and sources cited in APA format.
Critical Elements Proficient (100%) Needs Improvement (70%) Not Evident (0%) Value
Topic Selection:
Business Profile
Briefly profiles selected business
and industry it occupies, including
market share, competitors,
opportunities, and threats
Profiles selected business and
industry it occupies, including
market share, competitors,
opportunities, and threats, but
response is wordy or vague
Does not profile selected business
and industry it occupies
45
Topic Selection:
Governmental
Action
Accurately analyzes potential
governmental action or political
challenge that will affect business
Analyzes potential governmental
action or political challenge that
will affect business, but with gaps
in accuracy or detail
Does not analyze potential
governmental action or political
challenge that will affect business
45
Articulation of
Response
Submission has no major errors
related to citations, grammar,
spelling, syntax, or organization
Submission has major errors
related to citations, grammar,
spelling, syntax, or organization
that negatively impact readability
and articulation of main ideas
Submission has critical errors
related to citations, grammar,
spelling, syntax, or organization
that prevent understanding of
ideas
10
Total 100%

 
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Impact of Telecommunication on Business

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Question Description

 
THE COMPANY SELECTED IS: McDonald’s

The topic is: Mobile Application – Write a paper on how a particular company uses a mobile application in developing a strategic advantage to improve its efficiency or market share and create increased profits.

Course Project Outline

  • Overview and current status of the company. This should include the following: Short (not more than 1 page) introduction to the paper, the major players in the company’s industry, and a brief historical review of the company.
  • What are the characteristics of the company? What are the company’s goals, objectives, and mission? What is its organizational structure and context: Is it centralized or decentralized? What is its size (number of employees, sales volume), age, technological sophistication, business processes, automation, and leadership?
  • What strategies are currently employed by the company? What are its products and services? Who are the beneficiaries of the company products and services?
  • Discuss the company’s external opportunities (trends, vacant niches, demographics, etc.). What does the industry look like? What are the economic data (population/demographics, cost of living, GDP, etc.) that impact the organization?
  • Perform an analysis of the company’s telecommunications (includes both voice and data) function, including goals and objectives of the telecommunications function, alignment of telecommunications goals with the business goals, and the criticality of telecommunications to the organization. Is telecommunications central to the organization’s business? Is it primarily a supporting function? Is the telecommunications function used for problem solving, problem recognition or to open up new opportunities? What telecommunications equipment is employed? What vendors or sources are used and what services are used? What telecommunications problems does the company encounter? Does the company use telecommunications to its advantage or are they understaffed regarding a telecommunications manager and staff to support the technology? Are any telecommunications functions outsourced? Is there any business process design initiatives? Are there any telecommunications projects being planned or implemented? Is there a systemic approach to telecommunications projects?
  • Recommendations: Propose suggestions to management describing a project that uses telecommunications technology in an innovative way for competitive or strategic advantage. (What suggestions might you offer? Why might these suggestions be helpful? What would you recommend that the organization continue? What should they change? Would you make any changes to the mission, objectives, goals (or other inputs), the culture, structure, leadership; especially information systems/technology, etc.?)
  • Summary and Conclusions: Provide a closing to your paper that ties back to the introduction and the goals and objectives of the company in using telecommunications to obtain a strategic advantage, increase market share, and improve profits.

Guidelines and Best Practices

Papers should be approximately 12 – 14 pages, not including title page, table of contents, references, appendix or exhibits. The paper should be double-spaced, and in Times New Roman 12-point font with 1 inch margins. Please refer to Writing the Research Paper: A Handbook, 6th edition for guidelines when writing your report. The primary focus of your paper should be on how your company uses, or could better use, telecommunications features. Your paper should be formatted similar to the outline shown below.

  • Title page
  • Table of contents
  • Executive summary
  • Introduction
    • Overview and current status of the company
    • Characteristics of the company
  • Strategies of the company
  • Company strengths, weaknesses, opportunities, and threats
  • Analysis of the company’s telecommunications
  • Recommendations
  • Conclusions
  • References
  • Exhibits or Appendices
 
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"Student experience and opportunities for engagement in multi-stakeholder partnerships to achieve sustainable development goals."

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Question Description

 
write two page essay on “Student experience and opportunities for engagement in multi-stakeholder partnerships to achieve sustainable development goals.”
When tackling large problems like sustainable development, no one organization or stakeholder can do everything themselves. They need involvement with and participation of other stakeholders. That is the focus of your essay: Who else beside businesses should be involved in achieving the SDGs? My suggestion is to focus your essay on one SDGs that is of personal interest to you.
Read only the highlighted parts of this edited pdf.
 
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SDG International Student Essay ,,

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International student essay competition “If I were a business leader … for advancing the sustainable development goals (SDGS)”
INTERNATIONAL STUDENT ESSAY COMPETITION
“IF I WERE A BUSINESS LEADER … FOR ADVANCING THE SUSTAINABLE DEVELOPMENT GOALS (SDGS)”
organized under Project 15-2018 “The Role of Leadership for Achieving the Sustainable Development Goals“, funded by the state subsidy for scientific work intrinsic to D. A. Tsenov Academy of Economics – Svishtov, Bulgaria.
Thematic Strands:
1. Choosing the most urgent SDG(s) at local level
These essays should address the most urgent SDG(s) in the local economic and social environment (in the opinion of the essay author) where chances to implement change and advance the choses SDG(s) seem most realistic. The essays could be focused on a single SDG or several inter-related SDGs that could be addressed simultaneously.
2. Choosing the most urgent SDG(s) at global level
These essays should address the most urgent SDG(s) at the global level (in the opinion of the essay author), where chances to initiate and implement change and advance the chosen SDG(s) seem most realistic. The essays could be focused on a single SDG or several inter-related SDGs that could be addressed simultaneously.
3. Developing an appropriate business mission
These essays should propose necessary changes in the mission statements that are prevailing in their local business environment and/or specific industries and business sectors at the global level
4. Developing new business models
These essays could focus on leadership action in proposing new business models (for the existing or emerging businesses) that would facilitate the advancement of the SDGs
5. Internal shared values and mobilization of human factor
These essays should identify key internally shared values needed to advance the SDGs through business and management practice, and elaborate on how this could be achieved through the leader’s transformational action in a concrete economic, social and cultural environment.
6. External dialogue, mobilization and partnerships
These essays should identify key external stakeholders in the specific context and suggest ways and means (including leader’s action) to facilitate a dialogue and establishment of appropriate partnerships to advance the SDGs.
7. Employing technology
These essays should elaborate on how business leaders in their specific environment could either mitigate the negative impact of the currently used technologies or employ new (environmentally friendly and socially responsible) technologies.
8. Relying on key competences gained
These essays should focus on the key competences of a responsible business leader that the author has gained in his education so far, while also providing information on good educational approaches and practices that enabled the development of these competences.
9. Developing new competences
These essays should focus on the key competences of a responsible business leader that the author believes were not sufficiently covered in the author’s education so far.
10. Suggesting changes in the educational approaches and practices
These essays should propose changes in the educational approaches and practices to facilitate the development of responsible leadership. The changes could be related to any (or a combination) of the following: educational content, educational process, faculty and students, organizational and institutional arrangements.
 
Participation in the competition:
The international competition is open to students studying in the Bachelor and Master degrees in economics, management and administration and related fields. Competition guidelines:

  1. Length of the essay – up to 3600 characters or 2 standard pages (A4, TNR14 pt, 1.5 lines).
  2. Each author can participate with one essay only. Authors should indicate their names and surnames, university, major, course, faculty number and address for feedback.
  3. The essays will be judged by a jury of faculty from the D. A. Tsenov Academy of Economics – Svishtov and from international universities involved in the project.

 
The authors if selected will receive certificates of participation and their essays will be published on CD with an ISBN.
Official languages: English
 

 
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