Marketing Plan &Strategy for SPRINT wireless

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To complete this assignment review the outline of a marketing plan found @ http://www.quickmba.com/marketing/plan/. The outline explains what is included in each of the sections of a marketing plan.
Support your paper with a minimum of four (4) peer reviewed articles published in the last five years. In addition to these specified resources, other appropriate scholarly resources, including older articles, may be included.
Length: 10-12 pages not including title page and references
Your response should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards.
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Signature Assignment Rubric
The following is the criteria that will be used to grade your signature assignment.
Criteria
Content (15 points)
Points
1
Develop a marketing strategy and plan using appropriate template including summary and conclusion.
5
2
Included all required analysis (e.g. situation, customer, competitor, SWOT)
5
3
Included market segmentation and marketing strategies.
5
Organization (5 points)
1
Paper is 10-12 pages (organized and presented in a clear manner) with correct spelling, grammar, and sentence structure. Included a minimum of four scholarly references published in the last five years, with appropriate APA formatting applied to paper and to citations and paraphrasing.


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Sales and marketing paper

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Sales and Marketing
Consider the product or service idea proposed for the Team Business Plan. If you would prefer to write about sales and marketing for another business, ask your professor for permission. When a business professional reads this paper, he or she will have a clear understanding of your marketing strategy. If your business idea does not lend itself to a thorough discussion of all of the following elements, select another business idea or another topic. Use this rubric to assign a grade for the Sales and Marketing papers.
Content
Marketing Message
Does the paper include a clear marketing message?
Is the marketing message effectively communicated throughout the marketing collateral?
Marketing Strategy
Is the marketing strategy reasonable for the industry? Is it clearly presented?
Are the communication vehicles clearly presented and reasonable?
Marketing schedule
Marketing budget
Include ads or brochures to demonstrate your advertising ideas.
Research
Industry standards and best practices for sales projections are utilized where appropriate. If market standards are not used an alternative is recommended.
Details are researched and assertions are supported.
Earn points for using at least five academic or business sources (deduct 2 points for four sources, 4 points for three sources and so forth.)


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Marketing and libraries/How appropriate it would be for a library to undertake marketing, and how to get started

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arketing and libraries/How appropriate it would be for a library to undertake marketing, and how to get started
Order Description
This is a 1500 word report on marketing in libraries. The title is: How appropriate it would be for a library to undertake marketing, and how to get started


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Marketing Research Proposal

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Marketing Research Proposal
Your final project should contain the following components:
Background of the study
Research problem (possibly decision problem too)
Population and sample defined
Sampling methodology
Assumptions and limitations
Questionnaire
You do not need to conduct the actual research, collect data or analyze results. You will write a proposal and develop a short survey. The final proposal should be 6-8 pages in length, including the survey. If you used an internet-based survey, include the questions and the scale.
If you work in a team of two, you should each submit a project, and include both of your names on the cover sheet.
Participation in the weekly Course Project Discussions is designed to help you with this major assignment. The paper should contain all components addressed in the weekly course project discussions, and formatted professionally and scholarly in APA format.
Make sure to include the following
1: State the Research Problem
2: Variables needed to answer the research problem, including demographic variables
Explain how each variable will be measured, explaining the scale
3: Questionnaire
Discuss how each variable is clearly measured by the survey stating which question(s) answer each variable
4: Target population of the study, including sampling frame, sample selection, data collection method(s)
5: Assumptions, limitations, and potential errors


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