Consider mobile phone as a product. List the attributes that are considered by
consumers while buying the product. Assume that you need to segment the
product market. What analysis you will use for this objective and how you
progress to reach it.
Prepare a questionnaire to study the attitude of students who are pursuing
Masters’ programme in Business Administration through distance education
mode.
Assume that you want to evaluate a training programme. Discuss various types
of experimental research designs that can be adopted and give suitable
situations for each type.
Describe the essentials of an arbitration agreement. Explain the composition
and jurisdiction of arbitral tribunals.
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