Competitive

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Competitive

Question Description

 

Competitive advantage is what sets an organization apart. A competitive edge is a necessary ingredient for an organization’s long-term success and survival. Unique resources provide a company with a sustainable competitive advantage. The four characteristics of unique resources are value, rarity, ability to duplicate, and ability to exploit. Resources that have all four of those characteristics can be used to form sustainable competitive advantages.

1) Does it add value | 2) is it rare | 3) Can firm exploit it? | 4) is it hard to duplicate and substitute?

Construct a 2-3 page paper, based on the four characteristics of a product with potential for sustainable competitive advantage and based on the research you conducted; identify and discuss a company that does an effective job of utilizing these resources in the competitive marketplace. Also describe the product in relation to the four characteristics of sustainable competitive advantages.

 
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Competitive Strategies and Government Policies

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Question Description

 

The subject is Nike.

Management in the team’s organization has recognized the effect of changes in the real-world competitive environment and government policies on other industries and anticipates similar events occurring in their industry, so they ask you for a report considering the following points.

Create a 4 -slide PowerPoint® presentation (with speaker notes)  in which you describe the following:

The impact of current and expected government policies and regulations, including taxes and regulations in place to address issues related to externalities

Recommend how the organization you chose may respond to each of the previous points.

Cite a minimum of 3 peer reviewed sources.

 
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MGT 498 Building a Competitive Advantage Strategies

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MGT 498 Building a Competitive Advantage Strategies

Question Description

 

Purpose of Assignment

The purpose of this assignment is to help students understand how manufacturing and service companies can maximize their competitive advantage. The Porter Model is discussed as a method to categorize and assess businesses and industries.

Assignment Steps

Write a 1,050-word report in which you address the following:

  • Examine and discuss competitive strategies that manufacturers can use to gain competitive advantage.
  • Appraise costing and financial strategies for manufacturing and service companies.
  • Identify value chain strategies for both manufacturing and service companies.
  • Discuss (Porter’s Model) and categorize (NAICS) the industry of a company the Learning Team selects.

Cite 3 scholarly references, including at least one peer-reviewed reference from the University Library.

Format your paper consistent with APA guidelines.

Grading Guide

 

Content Met Partially Met Not Met Comments:
Students examine and discuss those competitive strategies that manufacturers can use to gain competitive advantage.

 

        
Students appraise costing and financial strategies for manufacturing and service companies.

 

        
Students identify value chain strategies for both manufacturing and service companies.

 

        
Students discuss (Porter’s Model) and categorize (NAICS) the industry of a company the Learning Team selects.        
The paper is 1,050 words in length.        
 

 

 

   Total Available Total Earned  
    11 #/11  

 

 

Writing Guidelines Met Partially Met Not Met Comments:
The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements.        
Intellectual property is recognized with in-text citations and a reference page.        
Paragraph and sentence transitions are present, logical, and maintain the flow throughout the paper.        
Sentences are complete, clear, and concise.        
Rules of grammar and usage are followed including spelling and punctuation.        
    Total Available Total Earned  
    4 #/4  

 

 

Assignment Total # 15 #/15  
Additional comments:

 

 

 

 

 

 

 
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Bethel Uber Positioning Strategies & Competitive Characteristics

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Question Description

 

1200 words minimum words for numbers 1-4 and 3 scholarly sources…….

1.What is a positioning strategy? What are some ways marketers can position their products? Discuss a specific example of how a product has been positioned recently – either a new product introduction or re-positioning of an existing product. How was it positioned? What new market was pursued? How did you find out about this position or how did you discover the position?

2. Consumers’ self-concepts are reflections of their attitudes toward themselves. Whether these attitudes are positive or negative, they will help to guide many purchase decisions. Discuss marketing of products or services to bolster self-esteem or to reward each of the following “selfs” – the actual self, the collective self, the digital self, the extended self, the ideal self, the looking glass self, and the torn self.

3. What are psychographic and why would marketers want to perform a psychographic analysis? AIOs are an important part of psychographic segmentation. What are AIOs and how can marketers assess these in consumers? Assume you are marketing a chain of new restaurants targeting young professional college graduates. Using AIO segmentation as a basis, suggest two suitable advertising techniques to reach this target. Justify your selections.

4. Explain how, just like people, brands also have personalities. Select one of the following brands and discuss its personality: Tesla, Apple, Nike, Walmart, McDonalds. Now pick a direct competitor to your selection and compare its brand personality.

 
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