Business Innovation

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Question Description

Discussion: Design-Thinking Inspiration and Ideation

While you are doing your coursework for this program, what workspace are you using? Are you currently at your workplace in your office or cubicle, or perhaps working in a home office or a shared space? Regardless of where you do your work for this class, do you find it to be an ideal workspace? Perhaps you need better lighting, a quieter environment, or inspiring and motivating mementos to keep you focused. Perhaps you need an innovative improvement. These are exactly the types of issues that can be solved by design thinking and the application of your own creative skills.
This week, you will complete assignments that involve the design-thinking process. By utilizing this creative process, you will gain a deeper insight into the ways that you can bring creativity to your own life at work and at home.
Phase 1: Inspiration
The first phase of the process, as described by Tim Brown, is inspiration.
Take some time to interact with the space where you work. This could be at your job, where you do homework, or your home office. Make sure it is an environment over which you have some control, such as with lighting, sound, furniture placement, etc.
Adopt the role of a neutral observer and generate a list of observations of how you use this workspace. Your list should answer the following questions:

  • What about the workspace is already optimized or ideal?
  • Why do these things work well?
  • What about the workspace could be improved?
  • Are there problems or difficulties that you repeatedly experience?
  • What behaviors, functions, and interactions that take place in your workspace seem interesting or notable?

Your process should take the form of brainstorming. That is, the initial list does not need to be formal in tone. Rather, you should strive to capture your observations as they occur and generate as many ideas as possible.
After completing your list, write a short paragraph describing in greater depth one of the difficult or problematic aspects of your workspace you identified during the brainstorming phase. This will be the workspace challenge that you will continue to work on for Phase 2 of the design thinking process. Remember, you are not coming up with solutions at this time, but only a detailed description of the workspace challenge you have identified.
Phase 2: Ideation
To begin Phase 2 of the design thinking process, focus on the workspace challenge you identified in Phase 1 of this Discussion. Considering the workspace challenge you indentified, brainstorm a list of at least 10 innovative ideas that could resolve or help you meet the challenge; if you come up with more than 10 ideas, feel free to post them all. To generate innovative ideas, consider the following guidelines:

  • Do not evaluate your ideas; all are valid and there are no bad ideas.
  • Do not limit your ideas to products. An innovation can also be a new service, process, or organizational change.
  • Reach the maximum amount of possible ideas; do not waste time analyzing.
  • Do not fear extreme ideas; often the best innovations come from ideas that initially seem extreme.
  • Strive to suggest a disruptive innovation if at all possible–a completely new and radical idea.

With these thoughts in mind:

BY DAY 3

Post your list of workspace observations and your description of one particular problem from Phase 1, and your innovative ideas list from Phase 2.

 
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Innovation Management Strategy

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Question Description

Discussion: Innovation Management Strategy

Keeping in mind what you have learned about research design and threats to validity, complete the following:

BY DAY 7 OF WEEK 2

This week, assigned Presenters should post a PowerPoint presentation with detailed notes section that contains the following:

  • Incorporation and analysis of the Learning Resources from this 2-week unit, including identification of any apparent gaps in the literature
  • An original research topic related to the week’s literature (the proposed research topic can be related to the general topic for the week or to gaps in the literature for the week, or it can be related to a specific reading for the week)
  • Background information on the research topic, including identification of principal schools of thought, tendencies in the academic literature, or commonalities that define the academic scholarship regarding your topic
  • Evaluation of the main concepts with a focus on their application to business/management practice and their impact on positive social change
  • A minimum of 10 peer-reviewed, scholarly new references

Note: The presentation must be in APA format and must incorporate direct evidence of addressing the Learning Objectives from this 2-week unit. Each of the content slides must include detailed notes/paragraphs with appropriate citation of peer-reviewed, scholarly references.
Refer to the Presentation Format document for more information about the expected contents of your Presentation. For suggestions on creating an effective PowerPoint presentation, see the Learning Resources for Weeks 2–3.
Refer to the Presentation Rubric for specific grading elements and criteria. Your Instructor will use this rubric to assess your work.

 
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BMI Business Models and Business Model Innovation Strategy Management

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The Business School
Department of Management
Strategic Management
Assignment replacing exam.
 
 
 
 
 
You have been prepared to address question pertaining to strategy in the 21st century and these are exactly the questions we were intending to set you under exam conditions. Your preparation therefore will be just as valid and only the format of submission has changed. I have dropped the multiple-choice element as this is only feasible under closed book conditions.
 
Answer two questions from the following six choices.

  1. What are the key strategic challenges facing commercial businesses/organizations in the remainder of the 21st Century? You may choose to answer this question from a context, country, or sector of your choice.

You should use appropriate theory and models to support your answer
 

  1. What are business models and how are they a compliment to or alternative to traditional strategy models and tools? Outline your understanding of business innovation (BMI) and how BMI is different to product and process innovation.

 

  1. Is the military metaphor of ‘competing with the enemy until the battle is won’ still an appropriate metaphor for strategy in the remainder of the 21st Century?

 

  1. Critically evaluate the importance of dynamic capabilities and how they will be increasingly important in the face of disruptive innovation in the future? How important are dynamic leadership capabilities relative to other principles and theories of leadership.

 

  1. What are global value chains and how can they be used today to generate options to face the 21st century strategic challenges.

 
 

  1. Critically evaluate the contention that traditional models of strategy bind companies into red oceans. In contrast, what are blue oceans and what tools can we use to look for and exploit blue oceans?

 
 
Guidance.
In each question we a looking for a contrast between what you think is 21st century strategy and what every you think preceded it.
We are looking for you to develop your own arguments not just recanting what you have been taught. As we have stressed all along, we are looking for you to develop arguments that shape your thinking when you enter the workplace.
Provide full references to support your arguments. Try to use journals as much as possible. Many have been cited in lecture slides but also, try and research the most recent work published in respect of any of the core concepts.
Word count. 1500 words per each question. This excludes the bibliography so there is every incentive to demonstrate your reading and provide extensive ‘quality’ literature sources.
We are looking for a critical rather than applied piece of work here so whereas in the first assignment we looked for a lot of diagrams, in this essay we are looking for essay style. So…. limit the use of diagrams and avoid report style, such as bullet points. Structuring your argument is very important for the higher grade levels.
I fear that I have is that some will attempt to simply add to the assignments from semester 1. I had briefed that you could draw upon these cases in the exam, but given where we are, I am going to prohibit use of a single company case study. What I mean is, don’t write an answer from the perspective of a single company. When using company examples, compare and contrast companies and use them to illustrate theoretical points. Please note, just copying across paragraphs from the first assignment will count as self-plagiarism.
However… I have been keen all along for Law and Accounting students for instance to develop a narrative about the future of their communities of practice and the use of the word ‘organization’ instead of just business, and ‘sector’ in Q1 offer that opportunity. You can interpret this to mean ‘profession’ if that helps.
On submission, clearly indicate the questions you are answering at the start of each essay and submit in one document.
Further support on structuring and essay skills will be provided.
  

 
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BMGT8132: Business Model Innovation Proposal

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Question Description

Readings
Use the Capella library and the Internet to complete the following:

  • Baden-Fuller and Morgan’s 2010 article, “Business Models as Models” from Long Range Planning, volume 43, issue 2–3, pages 146–155.
  • Giesen, Riddleberger, Christner, and Ragna’s 2010 article, “When and How to Innovate Your Business Model” from Strategy & Leadership, volume 38, issue 4, pages 17–26.

The following required readings are available full-text in the Capella University Library. Search for each article by clicking the linked title and following the instructions in the Library Guide.

  • Zook and Allen’s 2011 article, “The Great Repeatable Business Model” from the Harvard Business Review, volume 89, issue 11, pages 106–114.
  • Johnson, Christensen, and Kagermann’s 2008 article, “Reinventing Your Business Model” from the Harvard Business Review, volume 86, issue 12, pages 50–59.

Business Model Innovation Proposal
This assignment has two components:
Discovering the Job
(A) Select a publicly traded organization with which you are familiar (it can be your own company but one you have not yet used in this course or BMGT8130). Write a paper that describes a target customer group from your selected company that reflects a deconstruction of the job that the customer is trying to get done. Also, analyze opportunities for innovation using this new lens. You will be building on the results of this assignment in Unit 5, Assignment 1, for the Business Model Innovation Proposal.
Business Model Innovation Proposal
(B) In section A, you identified and evaluated the job to be done for a target market segment or customer group. For section B, integrate the work from section A and prepare and submit a proposed business model innovation for this target organization. Define all of the proposed elements in the business model innovation, indicating the logic behind the element selection using a synthesis of the assigned readings and your research in support. Also, explain why this business model is innovative. Finally, explain the assumptions and trends upon which your business model innovation is based and how you will mitigate the limitations of the strategic assumptions in your model. As part of your paper, interweave some of the discoveries in preparing your post for this unit’s discussion.

  • Written communication: Must be free of errors, scholarly, professional, and consistent with expectations for members of the business profession.
  • APA formatting: Your essay should be formatted according to APA (6th edition) style and formatting.
  • Length: A minimum of 2,100 words, Times New Roman 12-point font.
  • Structure: Please include the following sections using APA headings (no abstract required):
    • Introduction.
    • Body headings as appropriate.
    • Conclusion.
  • Turnitin: Please submit your paper through Turnitin. There will be a 10 percent penalty if you do not.
  • References: A minimum of 4PRJ or PJ references (in addition to the required course readings).
  • Writing Feedback Tool: Your instructor may also use the Writing Feedback Tool to provide feedback on your writing. In the tool, click on the linked resources for helpful writing information.
 
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