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INTEGRATED CASE STUDY ANALYSIS: BABS

Assignment Questions

Students will have to analyse the case study given to them and prepare a business report for 6000 words. Students are required to undertake the tasks given below.

Contents TASKS  
Executive Summary A short summary of the entire work 600 words
Chapter One Explain the Case study background, the statement of the problem, research questions and aims and objectives . 900 words
Chapter Two Description of the situation ( Case Brief) 900 words
Chapter Three Students to state the problems and explain the models/ theories /planning tools to be used to analyse the case. 1000 words
Chapter Four Findings from the analysis (using the tools) 1400 words
Chapter Five Solutions to the problem and issues. Recommendations and students to come out with a business plan. 1200 words

Notes:  References are expected in chapter 3-4 which have an academic content.
Layout: 4 cm left margin, 3cm-top, bottom and right margin; 1.5 line spacing; Times New Roman size 12;
This approximates to about  250-300 wds/page:  page limit chapters 1-6; 40-45 pages
 

 
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