Marketing 100 Class
“Personal Selling and Sales Objectives” Please respond to the following:
- Compare and contrast a personal selling experience with buying goods or services online as opposed to at a retail outlet, and explain your preference as a marketer. Provide a rationale for your response.
- From the simulation, propose key methods that a company may use in order to realistically set its sales objectives. Support your answer with examples of ways in which these proposed methods have worked in the past.