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Methods for Understanding User

A persona is a profile of a fake person, based on data about real people. A persona describes typical users of your proposed system as though they were a real person. Write a user centered persona that is grounded in the data from the interviews, affinity notes, flow models, and affinity diagrams we produced in class.

Your persona must fit on a single sheet of paper, written in 12 point font. It should take up almost the whole page. It must include:
A realistic but fake name
A (small) photograph
A “background” that describes the persona and lets the reader understand the person
A list of 1-5 goals and motivations that are important; what are they trying to achieve?
A list of 1-5 challenges or pain points; when do they struggle, and why?
A list of 1-5 tasks that the person engages in that they use your product to help with
Personas need to be strongly grounded in the data from class.

Sample Solution

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