What type of corporate social responsibility helps companies profit and increase shares? More than 4 companies in the literature review showing the impact of CSR on their financial performance.
This research is to examine the effect of showing social responsibility on corporate market position. Firms can be positively affected by promoting social responsibility. For example, TOMS shoe company has inspiring social mission which is for a new pair of shoes purchased, a new pair of shoes is giving to children in need globally. TOMS witnessed positive results after promoting such mission and increased the sales and profit. Supporting LGBTQ movement also can be beneficial for companies and increase companies share price.
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