Strategic Planning

 
Assignment Steps
Write a 1,050-word report on the company you selected in Week 3 (Amazon), following up on the Individual Assignment of Week 3 (Environmental Scanning), and address the following:

• Establish Long-term Goals and Objectives
  • Strategy Formulation.
  • Indicate the markets that the company will pursue.
  • Specify the unique value the company will offer in the selected markets.
  • Discuss the resources and capabilities that are required.
  • Analyze how the company will capture value and sustain competitive advantage over time.

• Business Management Strategy
  • Consider Cost and Differentiation Advantages.
  • Describe the Corporate Strategy.
  • Investigate Vertical Integration.
  • Describe Strategic Alliances.
  • Detail the Company Competitive Advantage.
  • Generate an Organizational Chart of the company you selected.

Cite at least 3 scholarly references. Must be original work. Week 3 paper is attached below as this paper is related to the week 3 paper