Strategic Report for Global Expansion.

Research on contemporary issues and trends concerning global strategy.
Word limit: 3,500 words.
Everything you state must be supported in the form of a reference or a citation!
1. Through an analysis devise and sustain arguments to explain why some approaches are more or less able
to solve strategic problems.
2. Critically evaluate arguments, assumptions, abstract concepts, such as institutions and culture, as they
affect implementation of strategies for globally active organisations.
“On the basis of the strategic analysis and market selection carried out in previous task (Strategic Planning
Report_ McKesson Corporation), select and formulate market entry strategies for your chosen markets for
the organisation you submitted, consisting of recommendations for:
a) Selection of appropriate of potential international market(s) (country selection). Select appropriate of
potential international markets by constructing a country attractiveness/competitive strength matrix for the
organisation you chose previously – Strategic Planning Report_ McKesson Corporation using country
markets of your choice (here, you should explain the criteria and information, as well as steps taken to
construct the matrix).
b) Entry-mode strategies and exit strategies for selected country market(s) (foreign market entry mode and
management).
 Develop, analyse and evaluate the organisation’s entry-modes (or operational modes) used in the new
markets.
 Assess these entry-mode (or operations mode) strategies in light the corporate objectives of your
organisation
 Analyse and evaluate how global synergies work in light of what the organisation should implement by
making considerations when selecting entry-mode strategies for the organisation in the chosen markets?
c) An organisational structure for the implementation of the above strategies (should include strategic
control system for managing the implementation of the above strategies).
 Identify and describe the corporate structure of the organisation, and how the structure used to
implement its international strategy (if available).
 What are the implications of using various entry-mode strategies for the organisational structure of the
organisation in the chosen markets?
 What kind of control challenges are foreign firms facing in the chosen markets?
 How could the organisation use information technology to support its strategic control system? Here you
must identify what kind of information could be collected, processed and presented electronically, and
what kind of systems and infrastructure would need to be in place for their entry into the chosen
markets?
d) A clear summary of the 5 year plan of the organisation in the new market(s).”
Please see attached sample previous work for support and also ensure you make use of the forms and
resources in page 3 and 13
Resources Reading list
 International Business Global Edition (e-book)
Page 2 of 13
 Exploring Corporate Strategy (e-book)
 Financial Times (online source)
 Wall Street Journal (online source)
 Harvard Business Review (online source)
Company resources:
 Official website
 Annual reports
Report Guideline – Structure
• First/cover page
• Executive summary (brief summary of your report);
• Selection of potential market (s) (underline the new markets) (700 words)
• Entry-mode strategies and exit strategies for selected country market (s) (How you will enter in the
foreign market and manage it) (1,100 words)
• An organisational structure for the implementation of the above strategies, (indicate the new
strategic control systems) (700 words)
• A clear Summary of the 5 year plan (500 words)
• Conclusion (500 words)
• References (only those used in the text);
• Appendices (only if necessary to add key information for the reader)

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