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TOYS R US

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Write about the company Toys R US. And how can you reposition the brand?
Is there a need for a product or service? Who is your target audience?

What are the benefits for the consumer? Who are your competitors? Why should consumers choose your product or service? Is your offering unique? Is it part of a product line? Will you have a social responsibility component? How will you brand it? Be creative and innovative. Please answer all questions.

 
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