University of Leicester: Media research design exercise
Question Description
2000-2500 words
The research question is determined by yourself, but I hope it is a research topic about online celebrity or we media or influencers (such as Mukbang).
Students will be asked to design and carry out a research exercise drawing from the qualitative/quantitative research (such as focus group, interviews, observational methods, content analysis, questionnaire design. As part of the analysis, students will also be asked to develop a good research question(s), identify a sampling strategy, explain the benefits and drawbacks of their method(s) and sampling strategies, address any ethical implications that might arise from the research, and how they would analyse the data. Please note, students should not actually carry out the research, but are assessed on the quality, detail and feasibility of the research design.
The research question is determined by yourself, but I hope it is a research topic about online celebrity or we media or influencers (such as Mukbang).
Students will be asked to design and carry out a research exercise drawing from the qualitative/quantitative research (such as focus group, interviews, observational methods, content analysis, questionnaire design. As part of the analysis, students will also be asked to develop a good research question(s), identify a sampling strategy, explain the benefits and drawbacks of their method(s) and sampling strategies, address any ethical implications that might arise from the research, and how they would analyse the data. Please note, students should not actually carry out the research, but are assessed on the quality, detail and feasibility of the research design.
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