A company offers ID theft protection using leads obtained from client banks
A company offers ID theft protection using leads obtained from client banks. Three employees work 40 hours a week on the leads, at a pay rate of $40 per hour per employee. Each employee identifies an average of 3,300 potential leads a week from a list of 4,700. An average of 4 percent of potential leads actually sign up for the service, paying a one-time fee of $65. Material costs are $1,400 per week, and overhead costs are $8,000 per week.