Social Media Marketing Plan

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Question Description

For this assignment,In 1000-1500 words you will develop a social media marketing plan for the sports team, organization, or brand of your choice (Please use the WNBA organization for the organizational choice). Remember the importance of creating a strategy that promotes a consistent message across all platforms and uses a voice that is consistent with the brand being represented. The overall message should support the larger goals of the team, organization, or brand. The plan will include each of the following elements. Choice five of these elements and then explain why you didn’t chose the others.

  1. Marketing Goals
  2. Target Audience
  3. Message
  4. Social Media Platforms
  5. Scenarios (Positive and Negative)
  6. Audience Influencers
  7. Timeline
  8. Competitive Advantage
  9. Evaluation Metrics

APA format is required. You are required to submit this assignment to Turnitin.

 
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Social Media Marketing Campaign

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Question Description

Choose any business (B2C or B2B) or nonprofit organization that could benefit from a social media campaign. Then, develop the marketing campaign. The campaign needs to:

  1. Describe specific campaign objectives.
  2. Identify and describe the target audience.
  3. Describe the social media marketing activities.
  4. Describe the metrics to be used to judge campaign success.
  5. Develop a timeline for the specific campaign.

The paper should be two to three pages in length (excluding title and reference pages) and formatted according to APA guidelines. The paper should include at least two outside sources to support your points.

 
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Social Media Marketing Plan

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Question Description

Today’s sports marketers use social media as a means for creating competitive advantage for themselves within the sports business landscape. For this assignment, you will develop a social media marketing plan for the sports team, organization, or brand of your choice. Remember the importance of creating a strategy that promotes a consistent message across all platforms and uses a voice that is consistent with the brand being represented. The overall message should support the larger goals of the team, organization, or brand. The plan will include each of the following elements.
The organization is: INDOOR FOOTBALL LEAGUE (IFL)
Word Count: 700
Message

  • What do you want the audience to know about your team, organization, or brand? This is where you differentiate yourself from your competitors by:

o Presenting what is unique about your team, brand, or organization.
o Sharing how you provide value to the customer.
o Getting the consumer excited about what is original and exciting about your concept.

  • Remember the importance of creating a strategy that promotes a consistent message across all platforms and uses a voice that is consistent with the brand being represented.
  • The overall message should support the larger goals of the team, organization, or brand.

Competitive Advantage

  • Explain how your social media campaign will help you gain competitive advantage for your team, organization, or brand. Provide at least two specific examples.
 
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Social Media Marketing Campaigns

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Question Description

For each campaign you should show the following:
* Business objective that will be met and why
* Audience targeted and why
* Overall value message (What will the campaign convey in a broad sense)
*The type of content you will use on the specific platforms and why
* How you plan to measure success
Each campaign should be at least 1 page in length. Be creative and clever.
1. Create a campaign for Big Truck Tacos (http://bigtrucktacos.com/) On SnapChat.
2. Create a campaign for Francesca’s (https://www.francescas.com/) On Twitter
3. Create a campaign for Buttersweet Cakes (http://buttersweetcakes.com/) On Instagram
This is a sample of how you should write:
Check the attachment please to find out the exact way in how to write, and please on each campaign you should follow the 5 questions on the top
1 page for each campaign so the total is 3 pages with APA format and make sure to have the citation page if you use outside sources.
Thanks
 
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