Public relations case study

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Question Description

Hey, This is another case study analysis, and it’s only 4-5 pages. Also, I attached my friend’s paper that I want to you to do the same steps that he did and how did he analysis this case. ( do not copy anything plz bc we have the same professor). I also attached three articles that should be used to apply the theory.
this is the crisis :
1. Case 1: New York Blood Center Abandoned Chimpanzees Used in Medical Research
https://www.cnn.com/2015/09/11/living/chimpanzee-l…
https://www.washingtonpost.com/news/animalia/wp/20…
II. Read thoroughly the news article about the case (you can also read additional articles related to the case). Think about the key public relations issues (e.g., transparent communication, dialogic communication, relationship cultivation strategies, relationship management, reputation management, strategic program management, ethical communication – in relation to CSR, etc.) involved in the selected case.
III. Identify 1-2 concept(s) most relevant to the selected case. Then conduct an analysis as the communication/public relations director for the target organization in the selected case by (1) applying the identified concept(s) to the case and (2) proposing appropriate communication strategies/programs to deal with the particular situation.
** Make sure to integrate class readings into the analysis.
IV. The exam essay should follow the structure listed below.
** Make sure to follow APA guideline (e.g., title page, Times New Roman font type, 12 font size, double-spaced, 1” margins, heading, page numeration, heading, etc.)
Introduction
In this section, state the case study purpose. Summarize briefly the case. Describe the concept(s) that will be used to analyze the case.
Theoretical Framework
In this section, explain, interpret, or paraphrase the concept(s) (1-2 concepts) that you have chosen to apply in the case study. Do not quote the exact sentences from the readings. I’d like to see how you interpret, paraphrase the concepts or theories in your own words. Cite the sources and ideas used in this section (check APA in-text citation). Interpret the concept(s) and cite the authors or studies related to the concepts.
Check APA sample papers and APA citation guideline that I posted on Canvas.
** Do not apply the concepts to the case yet in this section.
Analysis
In this section, apply the concepts discussed above to the case. The questions listed below will guide you to think through the analysis:
 What are the core public relations issues involved in this case?
 How could the selected concept(s) previously discussed in the theoretical framework help illuminate the public relations problems/issues in the case?
 How could the selected concept(s) help explain the significance, impact or consequences (e.g., organizational reputation, perceived relationship quality, supportive behaviors from publics, organizational image, organizational impression, etc.) of the public relations issues in the case?
 What is the role/impact of communication/public relations in the particular case?
 As the communication/public relations director for the target organization, what communication/public relations strategies would you propose to deal with the public relations problems/issues in this case?
** It’s possible that the target organization already carried out some communication strategies. Then you can discuss how effective (successful) or ineffective (unsuccessful) of the implemented strategies and why.
 Why the proposed communication/public relations strategies (by you) would be effective in addressing the public relations issues/problems in this case?
References (on a separate page)
 
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Introduction to E-Management: ECOM-201

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Question Description

The project is 2 parts, I did part 1. Completing the project and doing part 2 in the same file is what I need. it is an e commerece project.
Part 2:
✓ What are techniques that you will be using in order to create a strong team with a high level of teamwork?
✓ What are the advantages and disadvantages of managing a virtual team?
✓ What type of conflicts might occur between members? When it’s happened how will you solve it?
✓ As a manager how you will manage the outsourced projects?
✓ What techniques that you will apply to encourage and motivate your team for improvement?

1
Saudi Electronic University
College of Administrative and Financial Sciences
Introduction to E-Management
ECOM 201 Project Assignment September 2019
Consider yourself as Global Manager for one of the following Saudi
companies: Jarir Bookstore, Baja, Al-Baik, Herfy or Coffee Day. At present the
company you’ll choose is planning to do business in the USA and UK. You are
required to develop a detail strategy on the following:
Part 1:
✓ Give a brief introduction about the chosen company (history,
products, etc)
✓ Explain what type of virtual management characteristics will be
implemented and why?
✓ How the virtual teams will work together?
✓ What tools are they using for communications and task management?
✓ How you will manage the teams in both locations in terms of
language, cultural, time, political, and economical differences?
Part 2:
✓ What are techniques that you will be using in order to create a strong
team with a high level of teamwork?
✓ What are the advantages and disadvantages of managing a virtual
team?
✓ What type of conflicts might occur between members? When it’s
happened how will you solve it?
✓ As a manager how you will manage the outsourced projects?
✓ What techniques that you will apply to encourage and motivate your
team for improvement?
2
Project report structure:
➢ Title Page: the name of the institution, the title of the report, the name of the author
and then add the date.
➢ Abstract: Brief summary of your work.
➢ Table of contents:
1.Introduction: Background or introduction to state what the report is about. You
must give the reader an overview of the whole report.
2.Main Body of the report: Include your main work.
3.Conclusion.
4.References: Use APA style.
Project Parts Due date Marks
Part 1 End of week 9 10 marks
Part 2 Week 13 10 marks
Useful links:
➢ http://www.nottingham.ac.uk/studentservices/documents/planning-andpreparing-to-write-assignments.pdf
➢ APA reference system https://student.unsw.edu.au/apa
➢ About plagiarism http://wts.indiana.edu/pamphlets/plagiarism.shtml
➢ About plagiarism https://en.wikipedia.org/wiki/Plagiarism
Guidelines for the project assignment:
✓ This is an individual project, which is part from your course score. It requires
effort and critical thinking.
✓ Use font Times New Roman, Calibri or Arial.
✓ Use 1.5 or double line spacing.
✓ Use the footer function to insert page number.
✓ Ensure that you follow the APA style in your project.
✓ Your project report length should be between 1600 to 2000 words.

 
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SM9636: Strategic Management for Sustainable Leadership

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Question Description

Type: Report
Service: Writing
Pages: 11 pages / 3025 words
Level: University
Language: English (UK)
Topic: Strategic Management for Sustainable Leadership
Subject: Business
Sources: 20 sources required
Style: APA
Description
This is an academic report assignment that require to analyze between 3 companies, namely etsy, naver, and delivery hero.
I have all my lecture notes if needed. And an example too

 
 

Strategic Management for Sustainable Leadership Lecture 08: The SM9636 Assignment Previously § Lecture 01, 02 and 03: we have identified what constitutes “success”, uncovered the role of exogenous near and far horizons, and mapped the strategy canvas. § Lecture 01, 04, 05, 06, 07: we have identified what constitutes “success” and related this to the “resource portfolio” of the firm. We have explored resources (tangible, intangible and human), competences, capabilities, core competences, and dynamic capabilities. We have identified the AVC and VRIN as a strategic tool to identify sustained competitive advantages facilitating firm performance, competitiveness and success. What are we doing here today? The Assignment: • • • • Introducing you to the assignment brief Discussing the seven sections of the SM9636 assignment Referring the lectures, seminars, and workshops to certain sections of the assignment Introducing and providing some background information about the three case companies, in which you will select one to focus on for your SM9636 submission Assignment Structure Section 7 Section 6 Section 5 Your recommendations for the future? Analysis of another strategic issue Analysis of the company’s leadership Data Sources Analysis of the company using Value Chain and VRIN (30%) Section 4 Section 3 6 – 10 reasons for the company’s success (?) Section 2 Measures of business success Section 1 Introduction or Abstract Academic Sources Assignment: YOU are a consultant YOU are analysing the chosen company’s “success” YOU are focusing on exogenous and endogenous considerations YOU are making recommendations based on your analysis of the firm’s existing activities / performance The chosen companies… Section 1 Section 2 Database guidance: § OSIRIS § FAME § PASSPORT EUROMONITOR Starting point: Section 2 and 3 Lecture 01: “Success” Successful? Other considerations: The Balanced Scorecard Performance Prism DMP Model Lecture 02: Exogenous (near and far) Horizon Lecture 03: Strategy Canvas Lecture 10: Dilemmas in Business (Stakeholders) Workshop 01: The smartphone wars Section 3 Section 4 Section 4 Lecture 04: Endogenous Strategy Lecture 05: The Adapted Value Chain Lecture 06: VRIN framework Lecture 07: Dynamic Capabilities Seminar 03: AVC (Ryanair) Seminar 02: VRIN (Formula 1) Section 5 Section 5: Lecture 09: Business Ethics Lecture 13: Management DecisionMaking (1) Lecture 14: Management Decisionmaking (2) Lecture 17: Leadership Lecture 18: Leadership and Strategic Change Lecture 23: Culture and Strategy § Do not just flatter … we require a critical evaluation of the CEO / leadership contribution to the company’s “success” and value creation. § What role have they played? Leadership: •Style and attributes •Decision making •Organisational culture Success A practical analysis Workshop 02: Leadership Section 6: pick 1 topic only Section 6: pick 1 topic only 6A: Business Strategy Lecture 15: Strategy at the Business Level Lecture 16: Corporate Strategy and Diversification 6B: International Strategy Lecture 22: International Strategy 6C: Innovation Strategy Lecture 21: Innovation and Competitive Advantage 6D: Collaboration Strategy Lecture 20: Collaboration, Mergers and Acquisitions 6E: Sustainability Strategy Lecture 11: Corporate Social Responsibility Lecture 12: Sustainability Section 7 Lecture 12: Sustainability Lecture 24: Evaluating Strategies …
 
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B207B Shaping Business Opportunities II

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Instructions:
 

  • Fill in the pt3 form and make sure to fill all information correctly including your ID, section and tutor.
  • Write all your answers on the same pt3 document.
  • Answer each question separately. Write one essay for each question.
  • Make sure to label your answers with the question number.
  • Do not write the questions in your answer document.
  • Make sure that your answers are within the wordcount.
  • You must upload your answer document to the LMS by the cut-off time.

 
 
 
Plagiarism
According to the Arab Open University By-laws, “The following acts represent cases of cheating and plagiarism:

  • Verbatim copying of printed material and submitting them as part of the Take Home Exam without proper academic acknowledgement and documentation.
  • Verbatim copying of material from the Internet, including tables and graphics.
  • Copying other students’ notes or reports.
  • Using paid or unpaid material prepared for the student by individuals or firms.
  • Utilization of, or proceeding to utilize, contraband materials or devices in examinations.”

 
Penalty on plagiarism
The following is the standard plagiarism penalty applied across branches as per Article 11 of the university by-laws:

  • Awarding of zero for an assignment wherein more than 20% of the content is plagiarized.
  • Documentation of warning in student record.
  • Failure in the course to dismissal from the University.

 
Dell
In January 2006, Dell, the world’s largest computer maker, announced plans to setup its fourth call center in India. The company already employs over 10,000 people in its Indian call centers, which provided a telephone help desk service to its many thousands of customers around the world. Like many other Western companies, Dell was attracted to India by the abundance of low-cost English-speaking workers, many of whom are well qualified and highly IT literate. Locating call centers in India sounds like a good deal all round. Customers get access 24 hours a day, 7 days a week wherever they are in the world, companies are able to reduce costs, and workers in a developing country get jobs.
However, not everyone is happy. Niels Kjellerup, Publisher and Editor of The Call Centre Managers Forum, an online chat room for call center managers, argues that the rush to outsource customer contact operations to cheaper locations has resulted in the worst of management practices in US and UK call centers being exported as ‘World Class Call Centre Practice’ in countries like India. He says that too often what is seen in India is bad customer service delivered cheaply. He claims that many Indian call centers are run as sweatshops with intelligent people being treated like cattle. Call center managers with little or no previous experience adopt ‘idiotic vendor measures’ such as ‘how many calls’ and ‘how short’, which simply result in the delivery of poor levels of customer service.
Agents are required to work nine and a half hours a day, but typically work anywhere from 12 to 16 hours. Processing 28 calls an hour is mandatory. Another target is to ensure that no customer calls back within seven days. The informant claimed that there are few, if any allowances for time off, even for doctor visits, sick days or handling family emergencies.
 
 
Answer the three following questions:
Question 1 (30 marks, maximum 300 words)
When a business expands its operation into other countries, the impact of globalization on human resource development and management is significant.

  1. What role does HRM play for Dell? Support your answer with examples. (15 marks)
  2. Discuss the obstacles that Dell faces for survival and success due to globalization. Support your answer with discussion and relevant example. (15 marks)

Question 2 (35 marks, maximum 300 words)
A traditional view of globalization is that it involves rolling out the same offering across the globe using the same ingredients, brand name and marketing communications. However, organizations have realized that they need to adapt their offerings and communications to local preferences and conditions.
By using B207B course material and other resources such as Dell website, discuss what is the difference between globalization and customization in marketing segmentation and marketing mix in relation to Dell Computers.
Question 3 (35 marks, maximum 300 words)
Globalization increases connections among people around the globe, both narrowing and widening the differences between them in various ways. On the one hand, increases in trade and communication bring closer awareness among consumers and workers of many brands and businesses’ activities, but on the other hand, it has negative effects on the global marketplace.
Required: Discuss the key negative effects of the global marketplace. Support your answers with examples in relation to Dell.
[END OF QUESTIONS]

 
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