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Your CEO has asked you to evaluate whether the firm

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Your CEO has asked you to evaluate whether the firm should launch
a new product. Information provided by the consultant is as follow: $20,000 has been spent on a market survey, and this cost has been incurred regardless of whether the project is done or not. The Initial investment: $120,000 composed of $50,000 for the plant and $70,000 net working capital (NWC). Profits of $35,000 every year for 3 years after which the project ends and NWC is recovered. No salvage value for the plant. For a discount rate of 10%, what is the NPV?

 
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