Which of the following is not one of the six major pricing objectives?
Which of the following is not one of the six major pricing objectives? Profit Unit volume
Monopoly
Survival
Market share
The ratio of perceived benefits to price is called the price-quality relationship.
prestige pricing.
value-added pricing.
value.
value analysis.
Aggregating prospective buyers into groups that have common needs and will respond similarly to a marketing action is called consumer differentiation.
psychographics.
market segmentation.
market delineation.
aggregation marketing.